Monday, 2 September 2013

Target Audience (Prelim)



Target Audience

I researched into my target audience when looking who my school magazine audience was going to be aimed at. I had to take into account the demographic and also the psychographic aspects of the audience. This was to find out who the audience was and what their interests were. I did this by going around to different forms and asking the new ‘Year 9 pupils’. I got mixed opinions on the psychographic side but I definitely had my demographic side sorted as I knew who the audience were going to be.

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